Business Writing For Dummies

Author: Natalie Canavor

Publisher: John Wiley & Sons

ISBN: 1119369010

Category: Business & Economics

Page: 360

View: 8958

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Business writing that gets results The ability to write well is a key part of your professional success. From reports and presentations to emails and Facebook posts, whether you're a marketer, customer service rep, or manager, being able to write clearly and for the right audience is critical to moving your business forward. The techniques covered in this new edition of Business Writing For Dummies will arm you with the skills you need to write better business communications that inform, persuade, and win business. How many pieces of paper land on your desk each day, or emails in your inbox? Your readers–the people you communicate with at work–are no different. So how can you make your communications stand out and get the job done? From crafting a short and sweet email to bidding for a crucial project, Business Writing For Dummies gives you everything you need to achieve high-impact business writing. Draft reports, proposals, emails, blog posts, and more Employ editing techniques to help you craft the perfect messages Adapt your writing style for digital media Advance your career with great writing In today's competitive job market, being able to write well is a skill you can't afford to be without–and Business Writing For Dummies makes it easy!

Business Writing For Dummies

Author: Natalie Canavor

Publisher: John Wiley & Sons

ISBN: 1119369037

Category: Business & Economics

Page: 360

View: 1229

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Business writing that gets results The ability to write well is a key part of your professional success. From reports and presentations to emails and Facebook posts, whether you're a marketer, customer service rep, or manager, being able to write clearly and for the right audience is critical to moving your business forward. The techniques covered in this new edition of Business Writing For Dummies will arm you with the skills you need to write better business communications that inform, persuade, and win business. How many pieces of paper land on your desk each day, or emails in your inbox? Your readers–the people you communicate with at work–are no different. So how can you make your communications stand out and get the job done? From crafting a short and sweet email to bidding for a crucial project, Business Writing For Dummies gives you everything you need to achieve high-impact business writing. Draft reports, proposals, emails, blog posts, and more Employ editing techniques to help you craft the perfect messages Adapt your writing style for digital media Advance your career with great writing In today's competitive job market, being able to write well is a skill you can't afford to be without–and Business Writing For Dummies makes it easy!

Business Writing For Dummies

Author: Natalie Canavor

Publisher: John Wiley & Sons

ISBN: 1118583620

Category: Business & Economics

Page: 384

View: 1467

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How many pieces of paper land on your desk each day, or emails in your inbox? Your readers – the people you communicate with at work – are no different. So how can you make your communication stand out from the pile and get the job done? Whether you’re crafting a short and sweet email or bidding for a crucial project, Business Writing For Dummies is the only guide you need. Inside you’ll find: The basic principles of how to write well How to avoid the common pitfalls that immediately turn a reader off Crucial tips for self-editing and revision techniques to heighten your impact Lots of practical advice and examples covering a range of different types of communication, including emails, letters, major business documents such as reports and proposals, promotional materials, web copy and blogs - even tweets The global touch - understand the key differences in written communication around the world, and how to tailor your writing for international audiences

Business Writing For Dummies

Author: Sheryl Lindsell-Roberts

Publisher: For Dummies

ISBN: N.A

Category: Business & Economics

Page: 384

View: 7998

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Offers writing strategies, grammar guidelines, and tips on overcoming writer's block, organizing business correspondence, and writing a polished, readable proposal

Writing Business Bids and Proposals For Dummies

Author: Neil Cobb,Charlie Divine

Publisher: John Wiley & Sons

ISBN: 1119174333

Category: Business & Economics

Page: 432

View: 6589

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Develop a winning business proposal Plan and use a repeatable proposal process Use tools and templates to accelerate your proposals Get the intel on bids and proposals Congratulations! You have in your hands the collected knowledge and skills of the professional proposal writer – without having to be one! Inside, you'll find out how to unlock what these professionals know and apply it to your own business to improve the way you capture new customers and communicate with existing ones! Inside... Develop a great proposal Focus on the customer Know your competition Plan your approach Use tools and templates Write persuasively Overcome misconceptions Expand your skills Avoid proposal killers

Writing Business Letters For Dummies

Author: Sheryl Lindsell-Roberts

Publisher: For Dummies

ISBN: 9780764552076

Category: Business & Economics

Page: 384

View: 1543

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Do you wish that you could cut your writing time in half and double the impact? Do you worry that your business communications are fuzzy and ineffective? Do your letters get results or just get recycled? Add zing to your writing with Writing Business Letters For Dummies. Get the secrets of powerful letter writing and sidestep the ten reasons that letters can fail. Communicate with savvy, cut your paper glut, and proofread like a pro. Discover easy, step-by-step methods to craft correspondence that gets results, or try our ready-to-use letters and e-mail messages for all business occasions. From beginning (how to write an effective e-mail subject line) to end (remember to sign your name), Writing Business Letters For Dummies is your guide to clear, persuasive business letters.

Grant Writing For Dummies

Author: Beverly A. Browning

Publisher: John Wiley & Sons

ISBN: 1119280133

Category: Business & Economics

Page: 336

View: 2524

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Your go-to guide for getting that coveted grant Though hundreds of thousands of grant opportunities exist, finding the right one can be a challenge. Grant Writing For Dummies, 6th Edition offers expert guidance for locating available grants, carefully applying, and ultimately winning a grant. From writing compelling applications to properly adhering to strict guidelines and parameters, it takes the intimidation out of the process and shows you how to increase your ability to get a piece of the billion-dollar pie for your non-profit or for-profit organization. You’ll even have access to sample applications, letters, and budgets online to help you stand out from the competition. As the amount of established granting foundations increases, so does the amount of money available. But for most grant-seekers, the application process can be long, tedious, and highly competitive. Packed with step-by-step instructions for registering with Grants.gov, up-to-date grant opportunities available via newly created websites and online databases, updated resources and best practices—and more—Grant Writing For Dummies is your all-encompassing guide to navigating the entire grant-writing process. Find grant opportunities in the public or private sector Create strong statements of need tailored for your prospects Navigate federal regulations Apply for grants online If you’re ready to create powerful, successful applications and proposals that convey your need for grant funding, help is a page away!

Business Plans For Dummies

Author: Paul Tiffany,Steven D. Peterson,Colin Barrow

Publisher: John Wiley & Sons

ISBN: 1119943884

Category: Business & Economics

Page: 384

View: 7575

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Your one-stop guide to creating a winning business plan from scratch Whether you're starting a new business or growing an established one, you'll need a solid business plan to get you where you want to go. Revised for today's rocky economic climate, this edition of the UK's bestselling business plan guide gives you what you need to map out your business strategy and stay on course – including a complete sample plan that you can easily adapt for your business! Chart your course – assess the current state of your business and where you'd like to take it, and establish clear, achievable objectives Get to know your customers – learn the latest techniques for getting a better idea of who your customers are and what they want Scope out the competition – find out who your competitors are and what it'll take to get your share of the market pie (and theirs) Sort out your finances – construct a value chain, examine your cash flow and calculate a sensible budget Enter the Dragons' Den – convince bankers, investors, venture capitalists and other funding sources your business is a good investment Read the tea leaves – learn to decipher changing cultural, political and technological trends and to alter your strategies as needed Open the book and find: Tips on developing a sure-fire business strategy How to set realistic objectives Forecasting and budgeting strategies Keys to writing a motivational mission statement How to decipher the latest consumer trends Advice on building your brand and brand loyalty Tips for seeing and seizing opportunities before the competition Ways to adapt your plan to economic change Learn to: Prepare a watertight business strategy Assess the marketplace Devise a sensible forecast and budget

Technical Writing For Dummies

Author: Sheryl Lindsell-Roberts

Publisher: John Wiley & Sons

ISBN: 9781118069424

Category: Technology & Engineering

Page: 336

View: 5173

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Let’s face it, a lot of technical documentation reads as if it had been translated into English from Venutian by a native speaker of gibberish. Which is annoying for you and expensive for the manufacturer who pays with alienated customers and soaring technical support costs. That’s why good technical writers are in such big demand worldwide. Now, Technical Writing For Dummies arms you with the skills you need to cash in on that demand. Whether you’re contemplating a career as a technical writer, or you just got tapped for a technical writing project, this friendly guide is your ticket to getting your tech writing skills up to snuff. It shows you step-by-step how to: Research and organize information for your documents Plan your project in a technical brief Fine-tune and polish your writing Work collaboratively with your reviewers Create great user manuals, awesome abstracts, and more Write first-rate electronic documentation Write computer- and Web-based training courses Discover how to write energized technical documents that have the impact you want on your readers. Wordsmith Sheryl Lindsell-Roberts covers all the bases, including: All about the red-hot market for technical writing and how to get work as a technical writer The ABCs of creating a strong technical document, including preparing a production schedule, brainstorming, outlining, drafting, editing, rewriting, testing, presentation, and more Types of technical documents, including user manuals, abstracts, spec sheets, evaluation forms and questionnaires, executive summaries, and presentations Writing for the Internet—covers doing research online, creating multimedia documents, developing computer-based training and Web-based training, and writing online help Combining examples, practical advice, and priceless insider tips on how to write whiz-bang technical documents, Technical Writing For Dummies is an indispensable resource for newcomers to technical writing and pros looking for new ideas to advance their careers.

Report Writing for Business

Author: Raymond Vincent Lesikar,John D. Pettit

Publisher: McGraw-Hill/Irwin

ISBN: 9780256236910

Category: Business & Economics

Page: 439

View: 6993

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Because learning communication is a prerequisite for success, this text applies the concept of writing and speaking to business communication. It integrates basic skills, intellectual inquiry and specific topics of communication applicable to the professional world. New material on using the techniques of writing, speaking, and interpersonal communication to make meetings more productive includes checklists to help prepare for and run meetings and a section on managing difficult personalities. Information databases are covered as new research tools, which can increase productivity, accuracy, and credibility.

Creative Writing For Dummies

Author: Maggie Hamand

Publisher: John Wiley & Sons

ISBN: 1119992443

Category: Language Arts & Disciplines

Page: 384

View: 8203

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Do you have an idea that you’re burning to get down on paper? Do you want to document your travels to far-flung places, or write a few stanzas of poetry? Whether you dream of being a novelist, a travel writer, a poet, a playwright or a columnist, Creative Writing For Dummies shows you how to unlock your creativity and choose the genre of writing that suits you best. Walking you through characterisation, setting, dialogue and plot, as well as giving expert insights into both fiction and non-fiction, it’s the ideal launching pad to the world of creative writing. Creative Writing For Dummies covers: Part I: Getting started Chapter 1: Can Everyone Write? Chapter 2: Getting into the Write Mind Chapter 3: Finding the Material to work with Part II: The Elements of Creative Writing Chapter 4: Creating Characters Chapter 5: Discovering Dialogue Chapter 6: Who is telling the story? Chapter 7: Creating your own world Chapter 8: Plotting your way Chapter 9: Creating a Structure Chapter 10: Rewriting and editing Part III: Different Kinds of Fiction Writing Chapter 11: Short stories Chapter 12: Novels Chapter 13: Writing for children Chapter 14: Plays Chapter 15: Screenplays Chapter 16: Poetry Part IV: Different kinds of Non-fiction writing Chapter 17: Breaking into journalism - Writing articles/ magazine writing Chapter 18: Writing from life and autobiography Chapter 19: Embroidering the facts: Narrative non-fiction Chapter 20: Exploring the world from your armchair - Travel writing Chapter 21: Blogging – the new big thing Part V: Finding an audience Chapter 22: Finding editors/ publishers/ agents Chapter 23: Becoming a professional Part VI: Part of Tens Chapter 24: Ten top tips for writers Chapter 25: Ten ways to get noticed

Scrivener For Dummies

Author: Gwen Hernandez

Publisher: John Wiley & Sons

ISBN: 1118312465

Category: Computers

Page: 384

View: 2086

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No matter what you want to write, Scrivener makes it easier. Whether you’re a planner, a seat-of-the-pants writer, or something in between, Scrivener provides tools for every stage of the writing process. Scrivener For Dummies walks you step-by-step through this popular writing software’s best features. This friendly For Dummies guide starts with the basics, but even experienced scriveners will benefit from the helpful tips for getting more from their favourite writing software. Walks you through customizing project templates for your project needs Offers useful advice on compiling your project for print and e-book formats Helps you set up project and document targets and minimize distractions to keep you on track and on deadline Explains how to storyboard with the corkboard, create collections, and understand their value Shows you how to use automated backups to protect your hard work along the way From idea inception to manuscript submission, Scrivener for Dummies makes it easier than ever to plan, write, organize, and revise your masterpiece in Scrivener.

Writing Essays For Dummies

Author: Mary Page,Carrie Winstanley

Publisher: John Wiley & Sons

ISBN: 1119996546

Category: Education

Page: 332

View: 9763

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Do ever wish that you could write the perfect university essay? Areyou left baffled about where to start? This easy-to-use guide walksyou through the nuts and bolts of academic writing, helping youdevelop your essay-writing skills and achieve higher marks. Fromidentifying the essay type and planning a structure, to honing yourresearch skills, managing your time, finding an essay voice, andreferencing correctly, Writing Essays For Dummies shows youhow to stay on top of each stage of the essay-writing process, tohelp you produce a well-crafted and confident final document. Writing Essays For Dummies covers: Part I: Navigating a World of Information Chapter 1: Mapping Your Way: Starting to Write Essays Chapter 2: Identifying the essay type Part II: Researching, Recording and Reformulating Chapter 3: Eyes Down: Academic reading Chapter 4: Researching Online Chapter 5: Note-taking and Organising your Material Chapter 6: AvoidingPlagiarism Part III: Putting Pen to Paper Chapter 7: Writing as a process Chapter 8: Getting Going and KeepingGoing Part IV: Mastering Language andStyle Chapter 9: Writing with Confidence Chapter 10: Penning the PerfectParagraph Chapter 11: Finding YourVoice Part V: Tightening Your Structure and Organisation Chapter 12: Preparing the Aperitif: TheIntroduction Chapter 13: Serving the Main Course: The Essay’sBody Chapter 14: Dishing up Dessert: TheConclusion Chapter 15: Acknowledging Sources ofInformation Part VI: Finishing with a Flourish: The FinalTouches Chapter 16: It’s all in thedetail Chapter 17: Perfecting YourPresentation Chapter 18: Theafterglow Part VII: Part of Tens Chapter 19: Ten Tips to Avoid Things GoingWrong Chapter 20: Ten Ways to Make Your Essay Stand Out

Writing Copy?For Dummies

Author: Jonathan Kranz

Publisher: John Wiley & Sons

ISBN: 1118069935

Category: Reference

Page: 384

View: 5171

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Tips on writing to consumers and business-to-business Create captivating, results-oriented, sales-generating copy Need to produce winning copy for your business? This fast, fun guide takes you through every step of a successful copywriting project, from direct mail, print ads, and radio spots to Web sites, articles, and press releases. You'll see how to gather crucial information before you write, build awareness, land sales, and keep customers coming back for more. Discover How To: * Write compelling headlines and body copy * Turn your research into brilliant ideas * Create motivational materials for worthy causes * Fix projects when they go wrong * Land a job as a copywriter

Career Development All-in-One For Dummies

Author: Consumer Dummies

Publisher: John Wiley & Sons

ISBN: 1119363098

Category: Business & Economics

Page: 672

View: 6251

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Take control of your career today Want to get ahead in the workplace? Learn new skills and increase your visibility as a leader in your company with the help of this practical, hands-on guide to professional development. You'll find new techniques for being a better leader, tips for writing better emails, rules for running more effective meetings, and much more. Plus, you'll discover how to give presentations that will keep your audience engaged and learn to be a more mindful person. Combined from seven of the best For Dummies books on career development topics, Career Development All-in-One For Dummies is your one-stop guide to taking control of your career and improving your professional life. Perfect on its own or as part of a formal development program, it gives you everything you need to advance your career. Become a better leader Manage your time wisely Write effective business communications Manage projects more effectively Success is an individual responsibility—so put your professional future in your own hands with this guide!

Instagram For Business For Dummies

Author: Jennifer Herman,Eric Butow,Corey Walker

Publisher: John Wiley & Sons

ISBN: 1119439841

Category: Business & Economics

Page: 312

View: 9938

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Leverage the power of Instagram to promote your brand Instagram is the photo- and video-sharing app used by millions across the globe. More than just a social platform for users to share their experiences with family and friends, it's become a vital tool for business owners and marketers to create visual narratives about what makes them, and their products, different from everything else that's out there. Instagram For Business For Dummies shows you how to use the app to connect with your audience in a meaningful way as you showcase your products and offer a unique insider's view of your brand. Perfect for Instagram newbies or those who want to spruce up an existing account, this book helps you set up a powerful business profile, compose successful posts, and tell your story to the world. Install the app, set up your account, and track analytics Upload your photos and videos, and expand your reach with hashtags Use Instagram Stories and live video Create paid ads to reach your target audience Instagram For Business For Dummies will help you learn to use Instagram to connect with users in a fresh and relevant way—and instantly get ahead of the competition.

Business Analysis For Dummies

Author: Kupe Kupersmith,Paul Mulvey,Kate McGoey

Publisher: John Wiley & Sons

ISBN: 1118510631

Category: Business & Economics

Page: 384

View: 1208

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Your go-to guide on business analysis Business analysis refers to the set of tasks and activities that help companies determine their objectives for meeting certain opportunities or addressing challenges and then help them define solutions to meet those objectives. Those engaged in business analysis are charged with identifying the activities that enable the company to define the business problem or opportunity, define what the solutions looks like, and define how it should behave in the end. As a BA, you lay out the plans for the process ahead. Business Analysis For Dummies is the go to reference on how to make the complex topic of business analysis easy to understand. Whether you are new or have experience with business analysis, this book gives you the tools, techniques, tips and tricks to set your project’s expectations and on the path to success. Offers guidance on how to make an impact in your organization by performing business analysis Shows you the tools and techniques to be an effective business analysis professional Provides a number of examples on how to perform business analysis regardless of your role If you're interested in learning about the tools and techniques used by successful business analysis professionals, Business Analysis For Dummies has you covered.

Business Development For Dummies

Author: Anna Kennedy

Publisher: John Wiley & Sons

ISBN: 1118962702

Category: Business & Economics

Page: 424

View: 1544

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Growing a small business requires more than just sales Business Development For Dummies helps maximise the growth of small- or medium-sized businesses, with a step-by-step model for business development designed specifically for B2B or B2C service firms. By mapping business development to customer life cycle, this book helps owners and managers ensure a focus on growth through effective customer nurturing and management. It's not just sales! In-depth coverage also includes strategy, marketing, client management, and partnerships/alliances, helping you develop robust business practices that can be used every day. You'll learn how to structure, organise, and execute an effective development plan, with step-by-step expert guidance. Realising that you can't just "hire a sales guy" and expect immediate results is one of the toughest lessons small business CEOs have to learn. Developing a business is about more than just gaining customers – it's about integrating every facet of your business in an overarching strategy that continually works toward growth. Business Development For Dummies provides a model, and teaches you what you need to know to make it work for your business. Learn the core concepts of business development, and how it differs from sales Build a practical, step-by-step business development strategy Incorporate marketing, sales, and customer management in general planning Develop and implement a growth-enhancing partnership strategy Recognising that business development is much more than just sales is the first important step to sustained growth. Development should be daily – not just when business starts to tail off, or you fall into a cycle of growth and regression. Plan for growth, and make it stick – Business Development For Dummies shows you how.

White Papers For Dummies

Author: Gordon Graham

Publisher: John Wiley & Sons

ISBN: 1118497058

Category: Business & Economics

Page: 384

View: 6387

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A fast and easy way to write winning white papers! Whether you’re a marketing manager seeking to use white papers to promote your business, or a copywriter keen to break into this well-paying field, White Papers For Dummies gives you a wealth of practical, hands-on advice from one of the world’s leading experts in the field. The fact-based documents known as white papers have been called the “king of content.” No other B2B marketing piece can do more to generate leads, nurture prospects, and build mindshare. Where white papers were once used only by technology firms, they are becoming “must-have” items in the marketing toolkit for almost any B2B firm. Practically every startup must produce a white paper as part of its business planning. But writing effective white papers is a big challenge. Now you can benefit from the experience of a white paper specialist who’s done more than 200 projects for clients from Silicon Valley to Finland, from mighty Google to tiny startups. Author Gordon Graham—also known as That White Paper Guy—provides dozens of tips and tricks to help your project come together faster and easier. White Papers For Dummies will help you to: Quickly determine if your B2B firm could benefit from a white paper Master the three phases of every white paper project: planning, production, and promotion Understand when and how to use the three main types of white paper Decide which elements to include and which to leave out Learn the best practices of seasoned white paper researchers and writers Choose from 40 different promotional tactics to get the word out Avoid common mistakes that many beginners make

Writing a Novel and Getting Published For Dummies UK

Author: George Green,Lizzy E. Kremer

Publisher: John Wiley & Sons

ISBN: 1118910443

Category: Education

Page: 344

View: 7450

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Learn to: Craft a winning manuscript Troubleshoot and edit your work Prepare your manuscript for publication Find a good agent to represent you Negotiate the best possible deal Turn your aspiration into reality with this completely updated guide If you’ve always wanted to write that great novel, but never knew where to start, look no further! With a published author advising you on how to write well and a literary agent providing insight into getting a publishing deal, this updated guide gives you the inside track on the art and science of breaking into the fiction-publishing industry. Taking you step by step from concept to contract, this book provides the tools you need to tell your story with skill and approach agents and publishers with confidence. Dive in — check out how to combine your natural talent with the writing techniques used by successful authors Establish a firm foundation — construct your basic story, plot and structure Examine the key elements — create characters, develop dialogue, explore relationships and insert conflict Fine-tune and finish up — discover tips on adding detail, creativity and flair while bringing your work to a close Get published — take the next step by weighing up your publishing options, working with agents and negotiating deals Find out more — check out additional advice, like the most common mistakes you need to avoid, and tips from published authors Open the book and find: Tips for getting started Creative ways to develop plots, storylines, characters and dialogue The seven basic stories and how to put them to work Tricks for crafting a great ending to your novel How to prepare your manuscript for editing and publishing The lowdown on the business side of publishing