Inside Book Publishing

Author: Giles Clark,Giles Noel Clark,Angus Phillips

Publisher: Taylor & Francis

ISBN: 0415441560

Category: Performing Arts

Page: 302

View: 8763

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From commissioning to marketing, from copyright to the customer, from family businesses to international media corporation, this volume describes the tasks involved, pinpoints the skills required, and predicts likely career paths and ways in.

Inside Book Publishing

Author: Giles Clark,Angus Phillips

Publisher: Routledge

ISBN: 1317694449

Category: Social Science

Page: 376

View: 654

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Now in its fifth edition, Inside Book Publishing remains the classic introduction to the book publishing industry, being both a manual for the profession for over two decades and the bestselling textbook for students of publishing. This new edition has been fully updated to respond to the rapid changes in the market and technology. Now more global in its references and scope, the book explores the tensions and trends affecting the industry, including the growth of ebooks, self-publishing, and online retailing, and new business models and workflows. The book provides excellent overviews of the main aspects of the publishing process, including commissioning, product development, design and production, marketing, sales and distribution. The book remains essential reading for publishing students, those seeking a career in publishing, recent entrants to the industry, and authors seeking an insider’s view. The accompanying website supports the book by providing up-to-date and relevant content.

Book Publishing 101

Inside Information to Getting Your First Book Or Novel Published

Author: Martha Maeda

Publisher: Atlantic Publishing Company

ISBN: 1601385641

Category: Language Arts & Disciplines

Page: 336

View: 4003

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Nothing rivals the sense of accomplishment that comes from getting your first book published. It is thrilling and exciting to see your name in print. As a first-time author, you are eager to share your work and voice with the world, but you may be wondering just how to break into this challenging and ever-changing industry. The Complete Guide to Getting Your First Book Successfully Published is here to help make your dream a reality. This helpful book details the types of publishing you may choose, including traditional, subsidy, vanity, print-on-demand (POD), and self-publishing. You will learn about the tried-and-true basics of book publishing as well as about innovative additions to the industry, such as e-readers like Amazon s Kindle and Apple s iPad. You will learn everything from copyrighting and cataloging to book printing and binding. This book will also show you the different tax write-offs available for authors. You will be taught how to write a killer query letter and a perfect book proposal to increase your chances of having your book considered by traditional publishers. You will also discover what to look for in a literary agent and how to read the fine print on publishing contracts. This book discusses how to create, develop, and maintain a strong relationship with your editor, which is an integral part of getting your publishing success. Recognize how to find the right freelance editor to objectively edit your book without compromising your tone. And learn about the types of editing you may need and how much to charge an editor for those services. Once the editing is complete, you re ready for the design process. But don t worry this book will guide you through it. Learn how to create a cover and interior design that will grab your readers attention and complement your book s theme and tone. Reader familiarity is the biggest factor in sales, with 60 percent of readers saying their decision to purchase a book hinges on already being fans of the author. Thus, it s important to establish yourself as a likable and talented author. Although you may be tight on your promotion budget, this book arms you with dozens of low-cost tactics to get your book and your name in the limelight, increase your following, and maximize your sales. You will learn about book tours and signings, sending out press releases, preparing for news interviews, getting your Web site high in search engines, and tapping into social media networks like Facebook, YouTube, and Twitter. You will also learn how to market your book on Amazon, the key player in book sales, in order to get your book maximum exposure. Take advantage of the expert advice we ve gathered from all types of publishers and authors to give you a real-life glimpse into today s publishing industry. An extensive resources section of this book includes places to find literary agents and POD companies as well as a sample query letter, a book proposal, and a press release. You ll also benefit from referring to a sample blog post and a fact-based article to craft your perfect marketing campaign from these examples. With The Complete Guide to Getting Your First Book Successfully Published in your hand, you re sure to hit the ground running to becoming an established, respected author in the publishing industry.

Prizing Debate

The Fourth Decade of the Booker Prize and the Contemporary Novel in the UK

Author: Anna Auguscik

Publisher: transcript Verlag

ISBN: 3839438535

Category: Literary Criticism

Page: 400

View: 5165

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This book offers a study of the literary marketplace in the early 2000s. Focusing on the Man Booker Prize and its impact on a novel's media attention, Anna Auguscik analyses the mechanisms by which the Prize both recognises books that trigger debates and itself becomes the object of such debates. Based on case studies of six novels (by Aravind Adiga, Margaret Atwood, Sebastian Barry, Mark Haddon, DBC Pierre, Zadie Smith) and their attention profiles, this work describes the Booker as a 'problem-driven attention-generating mechanism', the influence of which can only be understood in relation to other participants in literary interaction.

The Naked Author - A Guide to Self-publishing

Author: Alison Baverstock

Publisher: A&C Black

ISBN: 1408157098

Category: Reference

Page: 400

View: 7064

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New digital technology, falling production costs and a new type of company offering publishing services have contributed to self-publishing becoming a viable option for writers, rather than a poor second to finding a commercial publishing deal. Written by a publishing consultant and author, with plenty of advice from other industry professionals, this book offers an objective analysis of the processes and companies involved in self-publishing. It helps you to analyse your objectives, define and meet the needs of your audience and looks at the right kind of content for self publishing. It also provides insight into the editorial processes you will need to put your content through, how to commission services from freelancers and companies and how to get a product worthy of your name. It helps you to understand format and design options, and key issues concerning distribution, sales and marketing. Self-publishing is a costly venture and this guide will help you to scrutinise your investment choices and produce a more professional-looking product. Contains a Foreword by Mark Coker, Founder of Smashwords.

Creative Writing

A Workbook with Readings

Author: Linda Anderson

Publisher: Routledge

ISBN: 1317797027

Category: Language Arts & Disciplines

Page: 664

View: 9657

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Creative Writing is a complete writing course that will jump-start your writing and guide you through your first steps towards publication. Suitable for use by students, tutors, writers’ groups or writers working alone, this book offers: a practical and inspiring section on the creative process, showing you how to stimulate your creativity and use your memory and experience in inventive ways in-depth coverage of the most popular forms of writing, in extended sections on fiction, poetry and life writing, including biography and autobiography, giving you practice in all three forms so that you might discover and develop your particular strengths a sensible, up-to-date guide to going public, to help you to edit your work to a professional standard and to identify and approach suitable publishers a distinctive collection of exciting exercises, spread throughout the workbook to spark your imagination and increase your technical flexibility and control a substantial array of illuminating readings, bringing together extracts from contemporary and classic writings in order to demonstrate a range of techniques that you can use or adapt in your own work. Creative Writing: A Workbook with Readings presents a unique opportunity to benefit from the advice and experience of a team of published authors who have also taught successful writing courses at a wide range of institutions, helping large numbers of new writers to develop their talents as well as their abilities to evaluate and polish their work to professional standards. These institutions include Lancaster University and the University of East Anglia, renowned as consistent producers of published writers.

The Cottage by the Highway and Other Essays on Publishing: 25 Years of Logos

Author: Angus Phillips

Publisher: BRILL

ISBN: 9004283536

Category: History

Page: 370

View: 5022

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Logos – the international journal of the publishing community – celebrates its 25th anniversary in 2015. Since its first publication it has gained a reputation for publishing insightful and clear-headed articles about publishing, and this tradition continues to the present day, with the addition in recent years of academic articles reflecting the growth in the discipline of publishing studies. The present collection provides the opportunity to mark this milestone in the journal’s history by reprinting over thirty articles in book form.

The Content Machine

Towards a Theory of Publishing from the Printing Press to the Digital Network

Author: Michael Bhaskar

Publisher: Anthem Press

ISBN: 0857281224

Category: Language Arts & Disciplines

Page: 200

View: 2237

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This ground-breaking study, the first of its kind, outlines a theory of publishing that allows publishing houses to focus on their core competencies in times of crisis. Tracing the history of publishing from the press works of fifteenth-century Germany to twenty-first-century Silicon Valley, via Venice, Beijing, Paris and London, and fusing media theory and business experience, ‘The Content Machine’ offers a new understanding of content, publishing and technology, and defiantly answers those who contend that publishing has no future in a digital age.

The Future of the Academic Journal

Author: Bill Cope,Angus Phillips

Publisher: Chandos Publishing

ISBN: 1780634641

Category: Language Arts & Disciplines

Page: 478

View: 5583

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The world of the academic journal continues to be one of radical change. A follow-up volume to the first edition of The Future of the Academic Journal, this book is a significant contribution to the debates around the future of journals publishing. The book takes an international perspective and looks ahead at how the industry will continue to develop over the next few years. With contributions from leading academics and industry professionals, the book provides a reliable and impartial view of this fast-changing area. The book includes various discussions on the future of journals, including the influence of business models and the growth of journals publishing, open access and academic libraries, as well as journals published in Asia, Africa and South America. looks at a fast moving and vital area for academics and publishers contains contributions from leading international figures from universities and publishers

The Business of Books

How International Conglomerates Took Over Publishing and Changed the Way We Read

Author: André Schiffrin

Publisher: Verso

ISBN: 9781859843628

Category: Biography & Autobiography

Page: 178

View: 9827

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Post-war American publishing has been ruthlessly transformed since André Schiffrin joined its ranks in 1956. Gone is a plethora of small but prestigious houses that often put ideas before profit in their publishing decisions, sometimes even deliberately. Now six behemoths share 80% of the market and profit margin is all. André Schiffrin can write about these changes with authority because he witnessed them from inside a conglomerate, as head of Pantheon, co-founded by his father, bought (and sold) by Random House. And he can write about them with candor because he is no longer on the inside, having quit corporate publishing in disgust to set up a flourishing independent house, The New Press. Schiffrin's evident affection for his authors sparkles throughout a story woven around publishing the work of those such as Studs Terkel, Noam Chomsky, Gunnar Myrdal, George Kennan, Juliet Mitchell, R. D. Laing, Eric Hobsbawm and E.P.Thompson. Part-memoir, part-history, here is an account of the collapsing standards of contemporary publishing that is irascible, acute and passionate. An engaging counterpoint to recent, celebratory memoirs of the industry written by those with more stock options and fewer scruples than Schiffrin, The Business of Books warns of the danger to adventurous, intelligent publishing in the bullring of today's marketplace.

Is there a book inside you?

a step-by-step plan for writing your book

Author: Dan Poynter,Mindy Bingham,Sandy Stryker

Publisher: Para Pub

ISBN: 9781568600192

Category: Language Arts & Disciplines

Page: 228

View: 2406

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The Self-publishing Manual

How to Write, Print and Sell Your Own Book

Author: Dan Poynter

Publisher: N.A

ISBN: N.A

Category: Authorship

Page: 458

View: 6100

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You have all the ingredients to be a successful, published author. This book is your recipe. You will discover how easy it is to:. Write. Use the easy step-by-step system for producing a commercially-successful book. Apply the simple organizational plan to research your subject and put your thoughts down on paper. Publish. Get your book into print quickly and easily by going direct and cutting out the middlemen. Copyright your own book. Set up your own publishing company and take the tax breaks. Sell. Learn the secrets of low-cost book promotion, the shocking facts about advertising and how to set up your distribution system. Find out how to promote your book with feature articles and radio/TV interviews. Then spin off electronic editions: sell your information on-line and on CD-ROM.

How to Market Books

Author: Alison Baverstock

Publisher: Routledge

ISBN: 1317646371

Category: Social Science

Page: 472

View: 4560

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'Baverstock is to book marketing what Gray is to anatomy; the undisputed champion.' Richard Charkin, Executive Director of Bloomsbury Publishing and President Elect of the International Publishers Association Over four editions, Alison Baverstock’s How to Market Books has established itself as the industry standard text on marketing for the publishing industry, and the go-to reference guide for professionals and students alike. With the publishing world changing like never before, and the marketing and selling of content venturing into uncharted technological territory, this much needed new edition seeks to highlight the role of the marketer in this rapidly changing landscape. The new edition is thoroughly updated and offers a radical reworking and reorganisation of the previous edition, suffusing the book with references to online/digital marketing. The book maintains the accessible and supportive style of previous editions but also now offers: a number of new case studies detailed coverage of individual market segments checklists and summaries of key points several new chapters a foreword by Michael J Baker, Professor Emeritus of Marketing, Strathclyde University.

The Complete Idiot's Guide to Publishing Children's Books, 3rd Edition

Author: Harold D. Underdown

Publisher: Penguin

ISBN: 1101460806

Category: Language Arts & Disciplines

Page: 384

View: 3422

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'Honest and precise, everything about writing for children there is to know.' Jane Yolen, author Here is the comprehensive guide to writing, publishing, and selling for an ever-expanding and always exciting children's market, now in a new and updated third edition. - Includes new chapters on self-publishing and on "how to choose a how-to", plus revision and updates throughout. - Offers practical advice on getting started and on dealing with out-of-print books. - Covers picture books, chapter books, nonfiction, middle-grade and young novels, and common formats and genres. - Reveals what happens inside a children's publishing company, and provides guidance in working with an editor. - Sample cover and query letters, manuscript format, glossary, and recommended resources in an extensive appendix. - Plus information on agents, contracts, copyright, marketing and more.

Book Proposals That Sell

21 Secrets to Speed Your Success

Author: W. Terry Whalin

Publisher: W. Terry Whalin

ISBN: 9781932124644

Category: Business & Economics

Page: 184

View: 304

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This book reveals insider information to help you avoid the pitfalls of rejection in writing a book.

Making Books

Design in British Publishing Since 1945

Author: Alan Bartram

Publisher: British Library Board

ISBN: 9780712346337

Category: Technology & Engineering

Page: 160

View: 9797

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The profound changes in British life since 1945 have inevitably been reflected in the world of book publishing. In this book, Alan Bartram sets the current publishing scene in the context of the best practice of the last 50 years. While emphasising that a satisfying book is the result of teamwork between author, editor, designer and printer, he is mainly concerned with their design, and the creative process that ends with a book which is not only elegant, but has high standards of readability.