Meditation für Dummies

Author: Stephan Bodian

Publisher: John Wiley & Sons

ISBN: 3527685685

Category: Religion

Page: 368

View: 9879

DOWNLOAD NOW »
Sie hetzen von einem Termin zum nächsten, kommen nie zur Ruhe und wissen gar nicht mehr, was Erholung, innere Ruhe und Ausgeglichenheit sind? Versuchen Sie es mit Meditation. Dafür müssen Sie keineswegs zum einsamen Mönch werden, denn Meditation lässt sich auch in Ihren Alltag integrieren. Lassen Sie sich von Stephan Bodian auf diesem Weg begleiten. Er zeigt Ihnen, wie Sie durch einfache Meditationen Energie und Kraft tanken und wie Sie auch als erfahrener Meditierender mit besonderen Problemsituationen umgehen. Starten Sie Schritt für Schritt eine Reise in Ihr Inneres und finden Sie so zu mehr Ausgeglichenheit und Lebensfreude!

Meditation für Dummies

Author: Stephan Bodian

Publisher: John Wiley & Sons

ISBN: 3527707530

Category: Body, Mind & Spirit

Page: 344

View: 8585

DOWNLOAD NOW »
Sie hetzen von einem Termin zum nächsten, kommen nie zur Ruhe und wissen gar nicht mehr, was Erholung, innere Ruhe und Ausgeglichenheit sind? Versuchen Sie es mit Meditation. Dafür müssen sie keineswegs zum einsamen Mönch werden, denn Meditation lässt sich auch in Ihren Alltag integrieren. Lassen Sie sich von Stephan Bodian auf diesem Weg begleiten. Er zeigt Ihnen, wie Sie durch einfache Meditationen Energie und Kraft tanken und auch wie Sie als erfahrener Meditierender mit speziellen Problemsituationen umgehen. Starten Sie Schritt für Schritt eine Reise in Ihr Inneres und finden Sie so zu mehr Ausgeglichenheit und Lebensfreude!

Meditation For Dummies

Author: Stephan Bodian

Publisher: John Wiley & Sons

ISBN: 1119251176

Category: Body, Mind & Spirit

Page: 408

View: 3586

DOWNLOAD NOW »
Take an inward journey for a happier, healthier life Meditation has been used for centuries to reduce stress, increase energy, and enhance overall health and well-being—so it's no wonder more and more people in today's fast-paced and stress-centric world are adopting this age-old practice. If you want to achieve a greater state of calmness, physical relaxation, and psychological balance, Meditation For Dummies is your life raft. Covering the latest research on the health benefits of meditation, this new edition explains in plain English how you can put meditation into practice today and start reaping the benefits of living a more mindful life. Whether you're new to meditation or a seasoned practitioner coming back for a refresher course, this plain-English guide provides a wealth of tips and techniques for sitting (or lying) down with your mind to meditate successfully. From preparing your body for meditation to focusing your awareness and being open to the present moment, it covers everything you need to put distractions to rest and open yourself up to a meditation practice that works for you. Provides the latest research on the causes of happiness and how meditation can improve your mood Includes a new chapter on the growing trend of meditation in the workplace Explains how meditation and other mindfulness practices have made their way into hospitals, schools, prison, and military groups Illustrates the benefits of taking time to consciously cultivate mindfulness through meditation If you're ready to find some zen and benefit from all meditation has to offer, this friendly guide sets you up for success.

Meditation For Dummies, Mini Edition

Author: Stephan Bodian

Publisher: John Wiley & Sons

ISBN: 1118042700

Category: Body, Mind & Spirit

Page: 64

View: 5283

DOWNLOAD NOW »
Learn to meditate —the easy way! Meditation is the ideal way to relax your body, calm your mind, reduce stress, and enhance your overall health and well-being. Whether you're new to meditation, a seasoned practitioner coming back for a refresher course, or someone looking for ways to change and improve your meditation practice, this guide has you covered. Open the book and find: Effective meditation techniques The importance of breath and ways to focus on your breathing Advice on when and where to meditate Different ways of sitting for meditation

Mindfulness and Meditation For Dummies, Two eBook Bundle with Bonus Mini eBook

Mindfulness For Dummies, Meditation For Dummies, and 50 Ways to a Better You

Author: Shamash Alidina

Publisher: John Wiley & Sons

ISBN: 1118597052

Category: Body, Mind & Spirit

Page: 784

View: 9405

DOWNLOAD NOW »
Two complete eBooks for one low price AND a bonus mini edition! Created and compiled by the publisher, this bundle brings together two enlightening titles and a bonus “mini” edition of 50 Ways to a Better You. With this special bundle, you’ll get the complete text of the following two titles and the following mini edition: Mindfulness For Dummies A cutting-edge meditation therapy that uses self-control techniques, mindfulness has taken off across the globe as a way of overcoming negative thoughts and emotions and achieving a calmer, more focused state of mind. Written by a professional mindfulness trainer, this practical guide covers the key self-control techniques designed to help you achieve a more focused and contented state of mind, while maximizing the health benefits of mindfulness-from reducing stress, anxiety, and high blood pressure to overcoming depression and low self-esteem and battling chronic pain and insomnia. Meditation For Dummies, 3rd Edition Meditation is a great way to reduce stress, increase energy, and enjoy better health. It is believed to result in a state of greater calmness and physical relaxation, and psychological balance. Plus, practicing meditation can change how you relate to the flow of emotions and thoughts in your everyday life. This fun and easy guide has long been a favorite with meditation newcomers . . . and now it's even better. Meditation For Dummies offers a newly recorded bonus CD (available for download after purchase) featuring more than 70 minutes of music and guided meditations that are keyed to topics in the book, from tuning in to your body, transforming suffering, and replacing negative patterns to grounding yourself, consulting the guru within, and finding a peaceful place. 50 Ways to a Better You, Mini Edition Now, you can find the happiness you want and live "the good life" you deserve by applying the helpful information in this easy-to-follow guide. You'll discover proven techniques for living a meaningful, healthy, and productive life no matter what your life circumstances happen to be. You'll learn why having positive emotions can improve your health and well-being. Plus, you will find out what happiness isn't and how to avoid confusing happiness with culturally valued outcomes like wealth, power, and success. Pursue what you want, seize the day, find benefits in life's challenges, and live a happy lifestyle. About the Author of Mindfulness For Dummies Shamash Alidina is a professional mindfulness trainer, speaker and coach specializing in mindfulness training for therapists, coaches and executives, as well as the general public. He has trained with Jon Kabat-Zinn, Thich Nhat Hanh and Matthieu Ricard, and at Bangor University's Centre for Mindfulness. He has over ten years of experience in teaching mindfulness. About the Author of Meditation For Dummies, 3rd Edition Stephan Bodian, a licensed psychotherapist and former editor-in-chief of Yoga Journal, has practiced and taught meditation for over 40 years and has written extensively on meditation, stress management, and spirituality. His articles have appeared in Fitness, Cooking Light, Natural Solutions, and other national magazines. About the Author of 50 Ways to a Better You For Dummies, Mini Edition W. Doyle Gentry, PhD, is a clinical psychologist whose "scientist-practitioner" career spans almost four decades. Dr. Gentry is a distinguished Fellow in the American Psychological Association and is the Founding Editor of the Journal of Behavioral Medicine. He has authored over 100 scholarly works, has edited eight textbooks, and has authored three self-help books, including Happiness For Dummies.

Meditation for Dummies, Portable Edition

Author: S. B. Bodain

Publisher: John Wiley & Sons

ISBN: 9781119945628

Category: Meditation

Page: 272

View: 9825

DOWNLOAD NOW »
Take an inward journey for a happier, healthier, more productive life Meditation relaxes the body, calms the mind, improves mental clarity, reduces stress and enhances overall health and well-being. Ideal for novices as well as experienced practitioners looking to expand their horizons, this portable edition of the bestselling Meditation For Dummies gives you dozens of techniques, practices, and specific meditations, along with tips on how to get the most out of meditation in your everyday life. Learn the basics ? get step-by-step instructions for a variety of meditations, starting with how to sit, what to focus on and how to stop your mind from racing Fine-tune your meditation ? discover how to tailor your practice to your unique needs and life situation, and how to troubleshoot common problems Put meditation to work ? learn how to extend meditation's benefits to every area of your life, from performing more effectively at work, at play and even in the bedroom, to promoting your spiritual growth Open the book and find: How to sit, what to wear and how to breathe Ways to improve your mental concentration Tips on tuning into your body Tried and tested methods for replacing negative patterns of thought Guidance on dealing with fear and self-doubt Meditations for stress reduction, healing and performance enhancement Ways to develop your own meditation practice Learn to: Embrace meditation and improve your mood Find your focus Overcome difficult emotions and everyday problems Slow down and enjoy life

Acid Alkaline Diet For Dummies

Author: Julie Wilkinson

Publisher: John Wiley & Sons

ISBN: 1118414217

Category: Health & Fitness

Page: 384

View: 4639

DOWNLOAD NOW »
Restore your pH balance and live a healthier life Our caveman ancestors followed a diet full of fresh fruits andvegetables, nuts, and legumes, but with time and the advent ofagriculture, our diets changed drastically to include grains, dairyproducts, salt, and large quantities of meat. These new foodsaltered the level of acid in our diets, disrupting our ideal pHbalance and increasing the loss of essential minerals, making usmore prone to illness. This easy-to-follow guide shows you how a simple change in dietto restore your body's crucial pH balance can help you lose weight,combat aging, and keep you healthy! Acid Alkaline Diet ForDummies covers the gamut of this healthy lifestyle choice, fromthe symptoms of a high acid diet to the food you should have onhand to implement an acid alkaline diet—and everything inbetween. Covers food to avoid and food with a high alkaline quality Discusses how to lose weight with the acid alkaline diet Offers trusted guidance on how the acid alkaline diet canprevent illnesses like brain disorders, asthma, heart disease,diabetes, arthritis, and many more Includes 40+ healthy recipes to help balance your pH Acid Alkaline Diet For Dummies is essential reading forthe millions of people with health problems interested in combatingillness with a holistic, successful lifestyle change.

Mindfulness For Dummies

Author: Shamash Alidina

Publisher: John Wiley & Sons

ISBN: 1118868196

Category: Body, Mind & Spirit

Page: 360

View: 669

DOWNLOAD NOW »
Use mindfulness to relax and control anxiety, depression, stressand pain Whether you're looking to control your depression and anxietylevels, improve concentration and reduce stress, or just want torestore balance in your life, Mindfulness For Dummies,2nd Edition shows you how to slow down, become awareof what is going on around you and react effectively. Focusing onbreathing and other self-control techniques, the practice ofmindfulness is scientifically proven to calm jittery nerves andfree the mind of distracting thoughts, mental clutter andunrealistic expectations. With this easy-to-follow guide, you'll discover how to payattention to the present in order to change the way you think, feeland act. Covering the latest research on the effect of mindfulnesson the brain, Mindfulness For Dummies, 2ndEdition shows you how to break free from a downward spiral ofnegative thought and action, and empowers you to make positivechoices that support your well-being. Use mindfulness to reduce stress and anxiety, combat pain andmore Receive guidance on incorporating mindfulness into everydaylife Establish your own mindfulness routine Access audio downloads of guided meditations Written by a professional mindfulness trainer, and packed withtips to incorporate this practice into your daily life,Mindfulness For Dummies, 2nd Edition shows youhow to reap the benefits of a more attentive life.

Emotional Healing For Dummies

Author: David Beales,Helen Whitten

Publisher: John Wiley & Sons

ISBN: 0470663545

Category: Self-Help

Page: 376

View: 1155

DOWNLOAD NOW »
At some point in their lives, most people will have thought: “He should never have said that” “How could she treat me this way?” “I feel guilty when I remember what I said to him” “I’m so angry I can’t bear it” Usually, we don’t feel that we can discuss these hurtful emotions, such as guilt, anger or jealousy, with our friends and families, let alone go to a GP for advice on dealing with them. We’re a nation that bottles things up, dismissing anger, frustration, hatred and guilt as largely insignificant to our minds and bodies. But powerful emotions like these do affect us in a long-term way, not only mentally but also physically, and it’s important to know how to get them under control before our health really suffers. This easy-to-follow, plain-English guide shows you why and how emotions can leave a physical scar, and talks about various life factors and influences that can lead to emotional stress. It will help you heal your emotional traumas with a toolkit of strategies, and allows you to take care of your health with a practical, hands-on approach. Emotional Healing For Dummies covers: PART 1: INTRODUCING EMOTIONAL HEALING Chapter 1: Understanding Emotional Healing Chapter 2: Exploring the Physiology of Emotion Chapter 3: Tuning into Emotions PART 2: EMOTIONS AND YOUR BODY Chapter 4: You are What you Eat Chapter 5: Body Rhythms Chapter 6: Physical Strategies for Emotional Healing PART 3: EMOTIONAL HEALING FOR REAL LIFE Chapter 7: Mapping the Emotional Environment Chapter 8: Facing up to Emotional Challenges Chapter 9: Managing Relationships Chapter 10: Strategies for Getting through Tough Times Chapter 11: Life’s Transitions PART 4: THE EMOTIONAL HEALING TOOLKIT Chapter 12: Thinking Strategies for Emotional Healing Chapter 13: Mindfulness Practices to Rebalance Chapter 14: Lifestyle Strategies for Emotional Healing Chapter 15: Becoming the Emotionally Healed Person PART 5: TAKING YOUR HEALING TO ANOTHER LEVEL Chapter 16: Planning to Manage Emotions in the Future Chapter 17: Inspiring Healing in Others Chapter 18: Helping your Child to Heal PART 6: THE PART OF TENS Chapter 19: Ten Ways to Heal Emotional Wounds Chapter 20 Ten Ways to Stay Positive Chapter 21: Ten Exercises for Emotional Healing

Sports Psychology For Dummies

Author: Leif H. Smith,Todd M. Kays

Publisher: John Wiley & Sons

ISBN: 0470677821

Category: Sports & Recreation

Page: 360

View: 3626

DOWNLOAD NOW »
Acquiring the winning edge in sports-the mental edge Mental conditioning is now seen by many to be as critical to sports success as physical conditioning. And for parents eager to ensure their children have a winning edge-as well as a future college scholarship-nothing could be more critical to success. This book offers readers a comprehensive program to gain that winning edge, providing training tips and techniques along with helpful advice to keep in mind while competing. With practical advice on how to strengthen concentration (and when you shouldn't concentrate), talk yourself into winning, and develop routines that will lead to consistent improvement, the book's full personalized program will help any athlete gain over time the winning edge in any sport With tips on how to regulate your energy to avoid exhaustion; and how to enhance your team's chemistry through sports psychology Loaded with real-world examples from amateur and professional sports of all kinds Applicable to not only sports-but business as well-Sports Psychology For Dummies will enhance any competitor's motivation, focus, and will to win, when facing life's toughest challenges.

Borderline Personality Disorder For Dummies

Author: Charles H. Elliott,Laura L. Smith

Publisher: John Wiley & Sons

ISBN: 9780470550625

Category: Psychology

Page: 384

View: 888

DOWNLOAD NOW »
Your clear, compassionate guide to managing BPD — and living well Looking for straightforward information on Borderline Personality Disorder? This easy-to-understand guide helps those who have BPD develop strategies for breaking the destructive cycle. This book also aids loved ones in accepting the disorder and offering support. Inside you'll find authoritative details on the causes of BPD and proven treatments, as well as advice on working with therapists, managing symptoms, and enjoying a full life. Review the basics of BPD — discover the symptoms of BPD and the related emotional problems, as well as the cultural, biological, and psychological causes of the disease Understand what goes wrong — explore impulsivity, emotional dysregulation, identity problems, relationship conflicts, black-and-white thinking, and difficulties in perception; and identify the areas where you may need help Make the choice to change — find the right care provider, overcome common obstacles to change, set realistic goals, and improve your physical and emotional state Evaluate treatments for BPD — learn about the current treatments that really work and develop a plan for addressing the core symptoms of BPD If someone you love has BPD — see how to identify triggers, handle emotional upheavals, set clear boundaries, and encourage your loved one to seek therapy Open the book and find: The major characteristics of BPD Who gets BPD — and why Recent treatment advances Illuminating case studies Strategies for calming emotions and staying in control A discussion of medication options Ways to stay healthy during treatment Tips for explaining BPD to others Help for parents whose child exhibits symptoms Treatment options that work and those you should avoid

Spirituality For Dummies

Author: Sharon Janis

Publisher: John Wiley & Sons

ISBN: 1118052145

Category: Religion

Page: 384

View: 689

DOWNLOAD NOW »
Want to get in touch with your spiritual side? Spirituality For Dummies. 2nd Edition, shows you how to use spiritual principles to understand and improve your life, empower you mind, and nourish your soul. Complete with a CD filled with calming, spiritual music, it is your personal guide to serenity and spiritual healing. Spiritual philosopher Sharon Janis shows you how to discover the deeper calling of your soul, survive and thrive through adversity, and look at the world with optimism. You’ll learn how to use meditation, yoga, prayer, and journaling for inward reflection and to spark new vistas as you unfold your own spiritual wisdom and move forward on your spiritual journey in your own individual way. You’ll find similarities and differences among a variety basic spiritual concepts from different religious and philosophical traditions, and you’ll discover how to: Find your spiritual path Uplift your body, mind, and spirit Fulfill your greatest dreams Spiritualize your relationships Cultivate your spiritual virtues Increase your inner peace and happiness Turn troubles into triumphs Recognize yourself as a co-creator Be a VIP: a very inspired person The companion CD that accompanies this gentle guide brings you more than 60 minutes of inspirational music from around the world. It features the author and other artists performing songs and chants from Christian, Jewish, Buddhist, and Hindu traditions in their native languages. Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.

Wie ich die entscheidenden 10% glücklicher wurde

Meditation für Skeptiker

Author: Dan Harris

Publisher: Deutscher Taschenbuch Verlag

ISBN: 3423428767

Category: Family & Relationships

Page: 320

View: 3723

DOWNLOAD NOW »
Ein ehrliches Versprechen Als Dan Harris während der Moderation von »Good Morning America« vor laufender Kamera eine Panikattacke erleidet, ist ihm klar, dass er etwas ändern muss. Zeit seines Lebens ein Skeptiker, lässt er sich auf eine Interviewserie mit bedeutenden spirituellen Lehrern ein: Eckart Tolle, Deepak Chopra, Mark Epstein, Joseph Goldstein, Jon Kabat-Zinn, dem Dalai Lama und Sharon Salzberg. Dabei erfährt er einiges über Achtsamkeit. Harris erkennt, dass er die Stimme in seinem Kopf besiegen muss, die ihn immer mehr unter Stress setzt. Und heute weiß er: Durchatmen und Innehalten kann wirklich helfen.

Neuro-Linguistic Programming Workbook For Dummies

Author: Romilla Ready,Kate Burton

Publisher: John Wiley & Sons

ISBN: 9781119992202

Category: Self-Help

Page: 306

View: 4585

DOWNLOAD NOW »
If you are one of the millions of people who have already discovered the power of NLP, Neuro-linguistic Programming Workbook For Dummies will allow you to perfect its lessons on how to think more positively and communicate more effectively with others. This workbook is packed with hands-on exercises and practical techniques to help you make the most of NLP’s toolkit for new thinking and personal change. These can have an impact on many aspects of your life: from helping you change your negative beliefs, to building rapport and influencing others, to taking charge of the direction your life is taking. Take your understanding of NLP to the next level, and reap the benefits. Neuro-linguistic Programming Workbook For Dummies includes: Getting Your Mindset Right with NLP Setting Sound Goals Recognising Your Unconscious Values Recognising How You Distort Thinking Developing Personal Rapport Managing Your Emotions and Experiences Changing Habits and Modeling Success Recognizing What Works Adapting Language with Metamodeling and the Milton Model

Happiness For Dummies

Author: W. Doyle Gentry

Publisher: John Wiley & Sons

ISBN: 0470507675

Category: Self-Help

Page: 256

View: 5650

DOWNLOAD NOW »
Now, you can find the happiness you want and live “the good life” you deserve by applying the helpful information in Happiness For Dummies, the ultimate guide to achieving bliss! You’ll discover proven techniques for living a meaningful, healthy, and productive life no matter what your life circumstances happen to be. Positive concepts and techniques will help you change key behaviors, foster good habits, and be in sync with your surroundings. This helpful guide will give you the chance to assess your happiness and understand what it means to be happy at each stage of self-actualization. You’ll learn why having positive emotions can improve your health and well-being. And, you will find out what happiness isn’t and how to avoid confusing happiness with culturally valued outcomes like wealth, power, and success. Pursue what you want, seize the day, find benefits in life’s challenges, and live a coherent lifestyle. Find out how to: Assess your current capacity for happiness Live the life that you want Overcome common obstacles to happiness Identify your strengths and virtues Improve your emotional and spiritual life Create meaningful social ties and learn to be alone Find the silver lining Complete with lists of ten ways to raise a happy child, ten common roadblocks to happiness, and ten personal habits to foster happiness, Happiness For Dummies is your one-stop, easy-to-follow guide to being happy and living your best life.

Yoga All-In-One For Dummies

Author: Larry Payne,Georg Feuerstein,Sherri Baptiste,Doug Swenson,Stephan Bodian,LaReine Chabut,Therese Iknoian

Publisher: John Wiley & Sons

ISBN: 1119022754

Category: Health & Fitness

Page: 576

View: 6269

DOWNLOAD NOW »
Everything you need to make yoga an integral part of your healthand well-being If you want to incorporate yoga into your daily routine or rampup what you're already doing, Yoga All-In-One For Dummies isthe perfect resource! This complete compendium of six separatetitles features everything you need to improve your health andpeace of mind with yoga, and includes additional information on,stretching, meditation, adding weights to your yoga workouts, andpower yoga moves. Yoga has been shown to have numerous health benefits, rangingfrom better flexibility and athletic performance to lowered bloodpressure and weight loss. For those who want to take control oftheir health and overall fitness, yoga is the perfect practice.With Yoga All-In-One For Dummies, you'll have everything youneed to get started and become a master of even the toughest yogaposes and techniques. Find out how to incorporate yoga to foster health, happiness,and peace of mind Get a complete resource, featuring information from six titlesthat are packed with tips Use companion workout videos to help you master various yogaposes and techniques that are covered in the book Utilize tips in the book to increase balance, range of motion,flexibility, strength, and overall fitness Take a deep breath and dive into Yoga All-In-One ForDummies to find out how you can improve your health and yourhappiness by incorporating yoga into your daily routine.

Composting For Dummies

Author: Cathy Cromell,The National Gardening Association

Publisher: John Wiley & Sons

ISBN: 0470631260

Category: Gardening

Page: 224

View: 4438

DOWNLOAD NOW »
Back-to-basics gardening that will benefit the earth and your wallet! Want to use ordinary waste to create an extraordinary garden? Composting lets you turn household food waste, yard clippings, and more into free compost and mulch that's chock-full of nutrients. From building and working with traditional compost bins to starting an indoor worm-composting operation, Composting For Dummies makes these often intimidating projects easy, fun, and accessible for anyone! Digging into compost basics — get a handle on the benefits of composting and the tools you'll need to get started Choosing the best method and location — find the best composting method and location that's right for you, whether it's above ground, in a hole, in a container or bin, or even right in your kitchen Building your pile — learn which ingredients can go into your compost pile, what stays out, and how to mix it all up in the right proportions Stepping beyond traditional composting — get the lowdown on vermicomposting (letting worms eat your garbage), growing green manures to compost later, and sheet composting in the same spot you plan to plant Open the book and find: A step-by-step guide to composting The right gear and tools for the job Tips on constructing your own composting containers and bins Materials you can safely compost (and those to avoid) Cover crops to improve your soil now and compost later Recommendations for using your finished compost What worms contribute to your compost Troubleshooting advice if your compost pile isn't cooperating Learn to: Turn household food waste, yard clippings, and more into nutrient-rich compost Build and maintain your own compost bin Use worms to aid in composting, both indoors and out Give your vegetable and flower gardens a boost of energy

Marketing For Dummies

Author: Alexander Hiam

Publisher: John Wiley & Sons

ISBN: 111888065X

Category: Business & Economics

Page: 384

View: 7114

DOWNLOAD NOW »
Master the latest marketing tools and trends Marketing strategies are evolving faster than ever before, and mastering the latest and greatest strategies are essential to getting results. This updated edition of the classic marketing bestseller includes new and revised material, with full coverage of the latest marketing trends and how to effectively apply them to your business. Whether it's boosting your baseline marketing skills, figuring out social media, developing a comprehensive Internet marketing strategy, or getting expert tips on effective local marketing techniques, Marketing for Dummies, 4th Edition has everything you need in one easy-to-use and accessible guide. Effective marketing is about knowing your customers and giving them what they want, when they want it. The latest marketing research tells us that every customer interaction is an opportunity to grow your business and your bottom line, which is why you need a results-oriented marketing plan. With this updated, practical, and savvy guide to marketing strategies that work, you can apply the skills you already have more efficiently than ever before Marketing For Dummies, 4th Edition gives you the structure and practical advice you need to get the most out of every marketing initiative and, ultimately, grow your business. Maximize the lifetime value of your customers Connect web marketing strategies to real world traffic and sales Implement local sourcing to boost local and regional marketing initiatives Focus your online marketing strategy to target only qualified buyers Before you waste any more time with ineffective and potentially costly marketing missteps, let Marketing For Dummies, 4th Edition establish viable marketing strategies that will help your business succeed.