Typographic Systems of Design

Author: Kimberly Elam

Publisher: Princeton Architectural Press

ISBN: 9781568986876

Category: Architecture

Page: 159

View: 6906

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Typographic organization has always been a complex system in that there are so many elements at play, such as hierarchy, order of reading, legibility, and contrast. In Typographic Systems, Kim Elam, author of our bestselling books, Geometry of Design and Grid Systems, explores eight major structural frameworks beyond the gridincluding random, radial, modular, and bilateralsystems. By taking the reader through exercises, student work, and professional examples, Elam offers a broad range of design solutions. Once essential visual organization systems are understood the designer can fluidly organize words or images within a structure, combination of structures, or a variation of a structure. With clarity and substance, each systemfrom the structured axis to the nonhierarchical radial arrayis explained and explored so that the reader comes away with a better understanding of these intricate complex arrangements. Typographic Systems is the seventh title in our bestselling Design Briefs series, which has sold more than 100,000 copies worldwide.

Typografische Systeme

Author: Kimberly Elam

Publisher: N.A

ISBN: 9781568988146

Category:

Page: 159

View: 1893

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Typografische Anordnungen waren schon immer komplexe Systeme, in denen viele Faktoren zusammenspielen a Hierarchie, Leserichtung, Lesbarkeit und Kontraste. In Typografische Systeme untersucht Kim Elam, Autorin der Bestseller Gestaltungsraster und Proportion und Komposition, acht grAssere strukturelle Systeme, die A1/4ber die traditionelle Ordnung im Raster hinaus gehen. Darunter befinden sich zufAllige, strahlenfArmige, modulare und bilaterale Systeme. Sie fA1/4hrt den Leser durch Aoebungen und Studien zu professionellen Beispielen und zeigt eine grosse Auswahl von GestaltungslAsungen auf. Wer die wichtigen Systeme der visuellen Organisation versteht, kann Worte oder Bilder leicht in Strukturen oder Strukturkombinationen anordnen. Jedes System a von der strukturierten Achse zur nonhierarchischen strahlenfArmigen Anordnung - wird von der Autorin klar und mit Substanz erklArt, so dass der Leser die komplexen und schwierigen Kompositionen kennenlernt. Typografische Systeme ist der sechste Band der Erfolgsreihe Design Briefs, von der weltweit A1/4ber 100 000 Exemplare verkauft wurden.

Geometry of Design

Author: Kimberly Elam

Publisher: Princeton Architectural Press

ISBN: 9781568985848

Category: Architecture

Page: 107

View: 2518

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Kimberly Elam fA1/4hrt den Leser auf eine geometrische Reise und gibt Einsicht in den Designprozess, indem sie visuelle Beziehungen untersucht, die sowohl auf mathematischen Prinzipien als auch auf grundlegenden Eigenschaften des Lebens basieren. Elams ErklArungen machen die mathematischen Beziehungen, die sich hinter diesen Designs verbergen, offensichtlich, und ihre EinfA1/4hrung in die Technik der visuellen Analyse macht dieses Buch zu einer unerlAsslichen Hilfe fA1/4r jeden, der grafisch arbeitet. Die Autorin behandelt dabei nicht nur die klassischen Proportionierungssysteme wie den Goldenen Schnitt und wurzelbasierte Rechtecke, sondern auch weniger bekannte Systeme wie z.B. die Fibonaccifolge.

Grid Systems

Principles of Organizing Type

Author: Kimberly Elam

Publisher: Chronicle Books

ISBN: 1616891831

Category: Design

Page: N.A

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Although grid systems are the foundation for almost all typographic design, they are often associated with rigid, formulaic solutions. However, the belief that all great design is nonetheless based on grid systems (even if only subverted ones) suggests that few designers truly understand the complexities and potential riches of grid composition.

Typographie

Author: Emil Ruder

Publisher: Arthur Niggli

ISBN: N.A

Category: Design

Page: 273

View: 6151

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This book is the legacy of a great typographer for the cultural heritage of our day. In the post-war years, when in nearly every field of applied art there were still no signs whatsoever of a shift to a new, more contemporary form of expression, Emil Rud

Making and Breaking the Grid

A Graphic Design Layout Workshop

Author: Timothy Samara

Publisher: Rockport Publishers

ISBN: 1592531253

Category: Design

Page: 208

View: 3201

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For designers working in every medium, layout is arguable the most basic, and most important, element. Effective layout is essential to communication and enables the end user to not only be drawn in with an innovative design but to digest information easily. Making and Breaking the Grid is a comprehensive layout design workshop that assumes that in order to effectively break the rules of grid-based design, one must first understand those rules and see them applies to real-world projects. Text reveals top designers' work in process and rationale. Projects with similar characteristics are linked through a simple notational system that encourages exploration and comparison of structure ideas. Also included are historical overviews that summarize the development of layout concepts, both grid-based and non-grid based, in modern design practice.

The Smashing Book #2

Author: N.A

Publisher: Smashing Magazine

ISBN: 3943075222

Category:

Page: N.A

View: 942

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The Smashing Book 2 shares valuable practical insight into design, usability and coding. It provides professional advice for designing mobile applications and building successful e commerce websites, and it explains common coding mistakes and how to avoid them. You will explore the principles of professional design thinking and graphic design and learn how to apply psychology and game theory to create engaging user experiences. TABLE OF CONTENTS - The Principles of Good Graphic Design - Visible vs. Invisible Design - Designing Mobile User Experiences - Sketching, Wireframing and Prototyping - Red Flags (Warning Signs) in Web Development - The Future of Web Typography - Applying Game Design Principles to User Experience Design - When They Click: Psychology of Web Design and User Behavior - Design Patterns in ECommerce Websites (Study) - How to Make a Book (Like This One) This Book was written by Matt Ward, Alexander Charchar, Francisco Inchauste, Mike Rundle, Janko Jovanovic, Christian Heilmann, Vivien Anayian, Christoph Kolb, Susan Weinschenk, Steven Bradley, The Smashing Editorial Team.

Kompendium für Alphabeten

eine Systematik der Schrift

Author: Karl Gerstner

Publisher: Arthur Niggli

ISBN: 9783721202366

Category: Design

Page: 180

View: 5737

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The great Swiss typographer Karl Gerstner's "writing system" remains a classic for designers more than 30 years after its publication. Author of The Designer as Programmer, Gerstner was hugely influential; "nobody matched [his] orginality as a typographer nor his daring as an advertising designer, and as a theorist he was for decades the most coherent writer on graphics," writes eye magazine. Yes, the text is only in German, but this square little book, mostly black-and-white, bound at the top, contains a lifetime of wisdom about the use of letterforms and key issues like spacing, kerning, screens, script forms, arranging words on a page-just about everything that affects the most important issue of all: legibility.

Typographic Design

Form and Communication

Author: Rob Carter,Sandra Maxa,Mark Sanders,Philip B. Meggs,Ben Day

Publisher: John Wiley & Sons

ISBN: 1119312566

Category: Architecture

Page: 360

View: 7554

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Typographic Design was the first comprehensive teaching text for typography. During its long history many new titles have entered the market, but none match the breadth and depth of practical and theoretical information the book continues to provide. The level of articulate fundamental information and focus on scholarly presentation of typography in the book provides the perfect basis for engaging new learners as well as providing pivotal new knowledge to seasoned professionals.

No Plastic Sleeves

The Complete Package for Photographers and Designers

Author: Larry Volk,Danielle Currier

Publisher: Taylor & Francis

ISBN: 1136100776

Category: Photography

Page: 224

View: 5943

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First Published in 2009. Routledge is an imprint of Taylor & Francis, an informa company.

Programme entwerfen

statt Lösungen für Aufgaben Programme für Lösungen

Author: Karl Gerstner

Publisher: Lars Muller Publishers

ISBN: 9783037780923

Category: Architecture

Page: 120

View: 5627

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Karl Gerstners Arbeit ist ein Meilenstein in der Geschichte der Gestaltung. Eines seiner wichtigsten Werke war "Programme entwerfen," das hier in einer Neuauflage der Originalpublikation von 1964 erscheint. In vier Essays stellt der Autor die Grundlagen seiner gestalterischen Methode dar. Die damals gezeigte Methode zum Entwerfen zeigt keine Rezepte, sondern ein Modell fA1/4r das Entwerfen im beginnenden Computerzeitalter. Dass Buch liefert aber auch heute noch anwendbare Denkmodelle, allerdings keine LAsungen, kein richtig oder falsch, nichts Absolutes - sondern Grundlegendes ist hier auf innovative, in die zukunftweisende Art erarbeitet. Gerade vor dem Hintergrund der aktuellen Entwicklungen im Computational Design, das uns die MAglichkeit von programmierter Gestaltung vorhAlt, gewinnt dieses Buch an Spannung und AktualitAt. Die vielen Beispiele aus Grafik und Produktdesign, Musik, Architektur und Kunst regen dazu an, das Gezeigte weiterzudenken und in die eigene Arbeit zu integrieren.

Basics Typography 02: Using Type

Author: Michael Harkins

Publisher: A&C Black

ISBN: 2940411557

Category: Design

Page: 184

View: 4136

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Using Type outlines the principles of typography and shows examples of historically important work as well as that of contemporary practice.

A manual of comparative typography

the PANOSE system

Author: Benjamin Bauermeister

Publisher: Van Nostrand Reinhold Company

ISBN: 9780442211875

Category: Art

Page: 257

View: 977

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Provides a resource for locating, comparing, and matching typefaces

Jost Hochuli

Drucksachen, vor allem Bücher

Author: Jost Hochuli,J. Christoph Bürkle,Hans Peter Willberg,Robin Kinross

Publisher: Braun Pub Ag

ISBN: 9783721203998

Category: Art

Page: 210

View: 3537

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The ultimate synthesis of Jost Hochuli's work as a book designer.

Geometry of Design

Studies in Proportion and Composition

Author: Kimberly Elam

Publisher: Princeton Architectural Press

ISBN: 9781568982496

Category: Design

Page: 107

View: 7757

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This work takes a close look at a broad range of 20th-century examples of design, architecture and illustration, revealing underlying geometric structures in their compositions.

Typographic Communications Today

Author: Edward M. Gottschall,Aaron Burns

Publisher: MIT Press

ISBN: 0262071142

Category: Design

Page: 249

View: 2977

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Looks at the ways in which typography can be used in advertising, film posters, book covers, product packaging, and television graphics, and discusses modern types

Type and Typography

Author: Phil Baines,Andrew Haslam

Publisher: Laurence King Publishing

ISBN: 9781856694377

Category: Graphic design (Typography)

Page: 224

View: 4816

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Providing an essential grounding for both students and professionals, this text takes readers through every aspect of typography, from the history of language and writing systems to the invention of moveable type and the evolution of the digital systems of today.

Just My Type

Ein Buch über Schriften

Author: Simon Garfield

Publisher: N.A

ISBN: 9783550088797

Category: Calligraphy

Page: 368

View: 7581

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Schriftnamen kennt jeder aus seiner Textverarbeitungssoftware. Was aber verbirgt sich hinter den gegenwärtig genutzten Schriften? Woher kommen sie, wie wirken sie, wo tauchen sie auf? Unterhaltsam und lehrreich!