Writing and Reporting News: A Coaching Method

Author: Carole Rich

Publisher: Cengage Learning

ISBN: 0495569879

Category: Business & Economics

Page: 552

View: 2116

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WRITING AND REPORTING NEWS: A COACHING METHOD prepares students for the changing world of journalism by integrating new trends in the convergence of print, broadcast, and online media while teaching fundamental skills. With new information about blogs, multimedia writing, and new skills students will need for careers in emerging media, the Sixth Edition employs the coaching method, which features practical tips and techniques from writing coaches and award-winning journalists. A strong storytelling approach, with real-life stories of working journalists, and built-in instructional material makes the text accessible and interesting, enabling students to easily learn effective writing and reporting techniques for every news medium. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Writing and Reporting News

A Coaching Method

Author: Carole Rich

Publisher: Wadsworth Publishing Company

ISBN: 9781111344443

Category: Business & Economics

Page: 496

View: 7420

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Prepare yourself for the changing world of journalism with WRITING AND REPORTING NEWS: A COACHING METHOD, the book that integrates new trends in the convergence of print, broadcast and online media while teaching fundamental skills. With new information about social media, mobile media, blogs, and new skills you'll need for whatever career you choose, the seventh edition features tips, techniques, and real-life stories from writing coaches and award-winning journalists. A strong storytelling approach makes the text accessible and interesting, helping you easily master the writing and reporting techniques you'll need for media careers now and in the future.

Disciplines, Disasters and Emergency Management

The Convergence and Divergence of Concepts, Issues and Trends from the Research Literature

Author: David A. McEntire

Publisher: Charles C Thomas Publisher

ISBN: 0398085331

Category: Crisis management

Page: 371

View: 6813

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Disasters such as the 9/11 terrorist attacks, the Indian Ocean Tsunami, and Hurricane Katrina illustrate the salience and complexity of disasters. Both scholars and practitioners therefore agree that we must take a more proactive and holistic approach to emergency management, which should logically be derived from a sound understanding of the academic literature and the most pressing concerns facing professionals in the field today. Disciplines, Disasters and Emergency Management reviews what is known about catastrophic events from the standpoint of various academic areas of study. The introdu.

Ethics in Media Communications: Cases and Controversies

Author: Louis Day

Publisher: Cengage Learning

ISBN: 0534637140

Category: Business & Economics

Page: 480

View: 3170

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Have you ever wondered exactly what ethical standards exist in the media? ETHICS IN MEDIA COMMUNICATIONS: CASES AND CONTROVERSIES explains it all and shows you that there’s a lot more to the story behind the scenes. Whether the issue is censorship, privacy, or accuracy, the media is governed by ethical norms that you need to know. And because it’s packed with case studies and review tools, this media ethics textbook is the one that will help out on the test as well. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Online Journalism

Reporting, Writing, and Editing for New Media

Author: Richard Craig

Publisher: Wadsworth Publishing Company

ISBN: N.A

Category: Business & Economics

Page: 284

View: 2058

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Learn to report, write, and edit for online media with ONLINE JOURNALISM with InfoTrac ! Created specifically with the Internet in mind, this communication text will help you explore the writing opportunities associated with online media. Interviews with online professionals are included throughout the text to give you an idea of exactly what the job of the online journalist entails. A comprehensive Web site helps keep the book up to date and provides additional material, including sound clips of some of the book's interviewees.

Slide:ology oder die Kunst, brillante Präsentationen zu entwickeln

Author: Nancy Duarte

Publisher: "O'Reilly Media, Inc."

ISBN: 3897219395

Category: Business presentations

Page: 274

View: 8762

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Wie viele Prasentationen haben Sie in Ihrem Berufsleben bereits verfolgt? Und Hand aufs Herz: Wie viele davon haben einen bleibenden Eindruck bei Ihnen hinterlassen? Wirklich gute Prasentationen sind noch immer die Ausnahme, denn nur selten werden die Moglichkeiten dieses Mediums optimal genutzt. Wer sein Publikum nachhaltig uberzeugen mochte, muss seine Ideen verdichten und in stimmige Bilder umsetzen. slide: ology setzt hier an und fuhrt Sie in die Kunst des visuellen Erzahlens ein. Die Autorin Nancy Duarte wei, wovon sie spricht: Sie leitet Duarte Design, das Unternehmen, das unter anderem die Slide-Show in Al Gores Oscar-pramiertem Film Eine unbequeme Wahrheit entwickelt hat. In slide: ology gewahrt sie tiefe Einblicke in ihr umfangreiches Wissen als Designerin. Anhand von Fallstudien bringt sie Ihnen daruber hinaus die Visualisierungsstrategien einiger der erfolgreichsten Unternehmen der Welt nahe. slide: ology zeigt Ihnen unter anderem, wie Sie: - Ihr Publikum gezielt ansprechen - Ihre Ideen auf den Punkt bringen und ein stimmiges Design entwickeln - Ihre Aussagen mit Farben, Bildern und pragnantem Text unterstutzen - Grafiken erstellen, die Ihren Zuhorern das Verstandnis erleichtern - Prasentationstechnologien optimal nutzen

Creative Editing

Author: Dorothy A. Bowles,Diane L. Borden

Publisher: Wadsworth Publishing Company

ISBN: 9780534562168

Category: Business & Economics

Page: 418

View: 6565

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1. The Copy Editor's Role. 2. Using Correct Grammar and Punctuation. 3. Consistent Style and Correct Words. 4. Editing Stories. 5. Checking Facts. 6. Legal Concerns. 7. Editing and Ethics. 8. Typography. 9. Writing Headlines. 10. Editing Pictures and Infographics. 11. Design and Layout.

Literary Journalism

A Reader

Author: Jean Chance,William McKeen

Publisher: Wadsworth Publishing Company

ISBN: 9780534529475

Category: Language Arts & Disciplines

Page: 214

View: 2814

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This first edition reader introduces students to 26 of our greatest literary journalists, from Ernie Pyle to Hunter S. Thompson. It is the most current and complete anthology of the best of literary journalism.

This is PR

Author: Doug Newsom,Judy VanSlyke Turk,Dean Kruckeberg

Publisher: N.A

ISBN: 9780534563301

Category: Business & Economics

Page: N.A

View: 1530

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The Interplay of Influence

News, Advertising, Politics, and the Mass Media

Author: Kathleen Hall Jamieson,Karlyn Kohrs Campbell

Publisher: Wadsworth Publishing Company

ISBN: 9780534533649

Category: Social Science

Page: 362

View: 4672

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Focusing on the persuasive strategies of journalists, advertisers, and politicians, this text examines the power of the mass media to influence the perceptions and actions of the public. It also reveals how the public exerts its own influence on the mass media in turn. After an introductory chapter on the nature and use of the mass media, the authors examine in turn journalism and advertising, with separate chapters on definition, persuasive strategies, and interactive influence. In the final two chapters, they turn to the world of politics, noting how politicians use both news and advertising to get their points across to the public. This edition includes updated coverage throughout including the Internet's role in media, politics, and advertising.

International Communication

Concepts and Cases

Author: Kwadwo Anokwa,Carolyn A. Lin,Michael Brian Salwen

Publisher: Wadsworth Publishing Company

ISBN: N.A

Category: Business & Economics

Page: 297

View: 393

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This edited volume of 16 readings is a collection of works from the foremost scholars of international communication. Divided into seven parts, the text is comprehensive in its coverage, including perspectives on issues and topics such as press freedom, propaganda, gatekeeping, colonialism and mass media development, globalization, cultural concerns, and diffusion.

Global Communication

Author: Yahya R. Kamalipour

Publisher: Wadsworth Publishing Company

ISBN: N.A

Category: Business & Economics

Page: 356

View: 1173

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GLOBAL COMMUNICATION presents a comprehensive examination of significant economic, cultural, legal, social, and political issues in the exciting field of global communication. From history and theories to future trends, this indispensable and highly informative volume brings together illuminating writings and diverse perspectives by prominent scholars in mass media, journalism, and international studies.

Die fabelhafte Welt der Leichen

Author: Mary Roach

Publisher: Riva Verlag

ISBN: 3864132282

Category: Political Science

Page: 300

View: 7942

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Mit dem Tod ist keinesfalls alles vorbei. Leichen sind auf vielfältige Weise nützlich, indem sie Forschung und Wissenschaft zur Verfügung stehen. Sie helfen dabei, Autos sicherer zu machen, dienen als Anschauungs- und Übungsobjekte für angehende Ärzte und geben Gerichtsmedizinern wichtige Hinweise, mit denen Verbrechen aufgeklärt werden können. Sie wurden ins All geschossen, haben die ersten Guillotinen und sogar die Echtheit des Turiner Grabtuchs getestet. Mary Roach hat die vielfältigen postmortalen Verwendungsformen recherchiert und mit Ärzten, Wissenschaftlern und Leichenbestattern darüber gesprochen, was man mit Leichen alles anfangen kann. Daraus ist ein überaus unterhaltsames, faszinierendes und skurriles Buch entstanden, auch wenn die Hauptakteure in Anatomiesälen, Laboratorien und Krematorien zu finden sind.

Ethics in Media Communications

Cases and Controversies

Author: Louis A. Day

Publisher: Wadsworth Publishing Company

ISBN: 9780534561871

Category: Ethics

Page: 435

View: 797

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This text's strength is its extensive use of case studies throughout each chapter. Each case study addresses individual critical issues, and allows students to digest difficult material. Accessible writing style and coherency between chapters allow for coverage of advanced topics such as morally offensive content and media and privacy.

Living in the Information Age

A New Media Reader

Author: E. Page Bucy

Publisher: Wadsworth Publishing Company

ISBN: N.A

Category: Information society.

Page: 329

View: 6354

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LIVING IN THE INFORMATION AGE traces the development, surveys the literature, and explores the impact of new technologies on the media landscape, examining both conceptual and practical aspects of life in an information society. The 64 articles comprising this reader examine the utopian promises of technology's true believers, and the dystopian views of technology's critics, all the while exploring how the media industries are being transformed through digital convergence and corporate concentration

Mass Media Research

An Introduction

Author: Roger D. Wimmer,Joseph R. Dominick

Publisher: Wadsworth Publishing Company

ISBN: 9780534560072

Category: Mass media

Page: 499

View: 8370

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This text begins with an overview of mass communication research and ethics of research. It then explores each major approach to research, including qualitative, content analysis, survey research, longitudinal research, and experimental research. The text continues with a section on data analysis, and concludes with a forward-looking section on research applications, covering such topics as research in print and electronic media as well as on the Internet.

Media/impact

An Introduction to Mass Media

Author: Shirley Biagi

Publisher: Wadsworth Publishing Company

ISBN: 9780534597061

Category: Business & Economics

Page: 388

View: 8874

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Consistently praised for its engaging writing style, currency, and visual appeal, this revised text introduces students to the basic mass media channels, such as newspapers, magazines, electronic media and the Internet. It includes a focused examination of the history, ethics, cultural and social implications, regulation and technology that surrounds and controls the media. The new edition will engage and excite students even more with the addition of an interactive CD-ROM. Biagi fully immerses students within the media as they learn about the media.

The PR Styleguide

Formats for Public Relations Practice

Author: Barbara Diggs-Brown,Jodi L. G. Glou

Publisher: Wadsworth Publishing Company

ISBN: N.A

Category: Business & Economics

Page: 251

View: 2629

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A concise handbook, THE PR STYLEGUIDE: FORMATS FOR PUBLIC RELATIONS PRACTICE serves as a complete style guide and reference tool. Learn to present messages that display great form and style with THE PR STYLEGUIDE. The most widely used and accepted practices in developing PR pieces are included, along with many visual examples and a breakdown of the goals for each piece.